Remarketing provides marketers with another opportunity to target and convert potential customers. Here's how you can effectively execute this and ultimately earn greater ROI.
The secret to increasing ROI isn’t really all that secret. Just get the right ad, to the right user, at the right time.
But actually achieving that state of advertising nirvana has always been easier said than done, until now.
With remarketing, advertisers have another venue and another chance to reach valuable customers. And as the critical holiday shopping season approaches, it’s a tool that can deliver immediate results.
Original article by Lars Hirsch, http://www.clickz.com/