#googleperformancesummit

Article by Alexandra Gavril

Jul 4, 20162 min read

New Google Local Pack Ads: What Does it Mean For Your Local Business?

In her article Alexandra Gavril says, Google’s local three-pack of organic listings may soon also include ads. More specifically, one of...

Article by Larry Kim

Jun 22, 20161 min read

Are Remarketing Lists For Search Ads the Future of PPC & Will RLSA Save the Day?

Paid search is a pretty awesome channel, but it’s not without its challenges writes Larry Kim. As the chart below illustrates, the cost...

Article by Larry Kim

Jun 9, 20161 min read

Google Expanded Text Ads: 10 Things You Need to Know

Expanded Text Ads are coming to Google AdWords. Larry Kim asks are you excited? But more importantly, are you ready? Expanded Text Ads...

Article by Sophie Loras

May 24, 20161 min read

Google AdWords Launches New Features

Google has introduced new tools and features to AdWords to specifically address the consumer shift towards mobile. The changes and...

PPC Consultant